Match Madness Celebrates 15 Years with a Record-Breaking $1.39 Million Impact
This year’s Match Madness proved that when our community comes together, extraordinary things happen. Celebrating its 15-year anniversary on March 12, Match Madness delivered its largest year ever, raising a record-breaking $1,389,334.90 to support local nonprofits, making an impact today and transforming tomorrow.
During Match Madness, donors contributed $1,061,059.13 to permanent endowed funds held at the Greater Salina Community Foundation. When combined with $328,275.77 in matching funds and bonus prizes, the total impact surpassed all previous records.
“The love for our community was truly on full display,” said Jessica Martin, President & Executive Director. “Reaching this milestone in our 15th year is incredibly meaningful. These gifts ensure our nonprofits have stable, lasting support, not just for today, but for generations to come.”
A Record Year in Every Way
This year’s Match Madness saw growth across the board:
- 109 nonprofits participated, the largest number in event history—with every organization receiving a donation
- Donations to endowed funds exceeded $1 million for the first time ever, reflecting a 20% increase from last year
- 1,802 unique donors participated, a 15% increase over 2024
- Total community benefit since the event began in 2012 has now reached $8.5 million, supporting 124 local nonprofits
What began as an innovative idea 15 years ago has grown into a signature community tradition, one that continues to evolve while staying rooted in the power of collective giving.
Inspiring the Next Generation of Givers
A highlight of Match Madness continues to be the involvement of local students. This year, 626 Saline County fifth graders went to the Salina Fieldhouse each empowered with $10 to donate to a nonprofit of their choosing. Thanks to generous sponsors, these students had the opportunity to ask questions, explore causes, and make thoughtful decisions about where their dollars would go.
Together, the students supported 75 nonprofits, helping introduce the next generation to philanthropy and reinforcing the idea that everyone, no matter their age, make a difference.
Community Spirit on Full Display
From longtime supporters to first-time donors, Match Madness once again demonstrated the incredible generosity of our region. The energy throughout the day reflected a shared commitment to strengthening our community and ensuring local nonprofits have the resources they need to thrive.
“This event is about more than fundraising,” Martin added. “It’s about connection, pride, and believing in the future of our community. Thanks to our donors, sponsors, volunteers, and nonprofit partners, Match Madness continues to grow—and so does its impact.”
After 15 unforgettable years, one thing is clear: Match Madness is still gaining momentum! And with $1.39 million raised this year alone, we know our community’s future is bright and we could not be more grateful!
